Cadence Kid‘s “Hold on Me” is a rare gem: it’s a summery tune with memorable instrumentation, breezy vibe, and a video that actually represents the mood of the clip. The indie-pop of “Hold on Me” falls somewhere between the easygoing flow of Vacationer and the slightly-more staccato pop of Generationals. Bass, tambourine, and vocals interlock neatly, as in a Generationals tune; the disparate parts come together to create a full piece. The satisfying, rattling kit drumming holds all the pieces together into a slinky mood, just as a Vacationer tune might. The overall effect is effortlessly sunny, a slice of summer carved right off the ocean breeze.
What’s even more remarkable about “Hold on Me” is that the video captures this mood. Jason Turbin and Ryan Houchin take the oft-used video clip montage idea and spin it to perfection: the clip weaves in shots of skateboarding, rollerskating, parkour, cliff jumping, gleeful dancing, hiking, and more. It’s basically a compendium of why summer is great, mostly shot in a warm, slightly fuzzy way that evokes the experience of good memories. It’s a wonderful video that perfectly complements the sound of the tune, which is a rarity. I almost never say this for video, but here it is: highly recommended.